SMBs sometimes find it tough to compete with big-box stores and e-tailers when it comes to garnering consumers’ holiday dollars. However, the good news is that technology has evolved to such an extent that SMBs actually have some distinct advantages. On the heels of Small Business Saturday, here are five tips, identified by Russell Harty, SVP of key accounts and partner channels at Merchant Warehouse, that SMBs can employ to ensure they capture as much money already being spent during the holidays as possible.
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