Five Tech Tips to Improve SMB Holiday Sales

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As you start exploring technology solutions to implement for your SMB, it’s important to take a peek at what the “big guys” are doing. Many of them are trying out tablet-based point of sale systems, mobile loyalty and reward programs, and mobile wallets like ISIS and Google Wallet. Each of these technologies offer unique opportunities to connect with and engage customers in new and meaningful ways. Upgrading your systems will give you the opportunity to take advantage of these new marketing and technology benefits in time for the holiday shopping season.

SMBs sometimes find it tough to compete with big-box stores and e-tailers when it comes to garnering consumers’ holiday dollars. However, the good news is that technology has evolved to such an extent that SMBs actually have some distinct advantages. On the heels of Small Business Saturday, here are five tips, identified by Russell Harty, SVP of key accounts and partner channels at Merchant Warehouse, that SMBs can employ to ensure they capture as much money already being spent during the holidays as possible.

 

Related Topics : SharePoint, Web Video and Voice Conferencing, UK, MySpace, Intranets

 
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