Five Critical Customer-Experience Management Capabilities for 2014

Share  
1  |  2  |  3  |  4  |  5  |  6  |  7
Previous Next

Click through for five must-have customer experience management capabilities organizations should ensure they have in place in 2014, as identified by SDL's Howard Beader.

As the number of interactions and touch points with customers continues to increase, from mobile to social to digital channels, the customer experience process has become extremely complicated – and unfortunately, the technology is left fragmented.

To streamline the process and strategy, CIOs should ensure they have resources in five key areas: Web content management, marketing campaign automation, ecommerce optimization, documentation and language/localization. Each provides unique benefits to enterprises – and ultimately – the consumer itself.

In this slideshow, SDL's Howard Beader walks through the five customer experience capabilities that CIOs and CTOs should ensure they are prepared for in 2014.

 

Related Topics : SharePoint, Web Video and Voice Conferencing, UK, MySpace, Intranets

 
More Slideshows

infra44-190x128 Six E-Signature Security Requirements for Digital Transactions

Taking a broader view of e-signature security will help companies strengthen their legal and compliance position while ensuring maximum adoption. ...  More >>

FonalityFCCBroadband0x How the FCC's Redefinition of Broadband Will Kill Cubicle Culture

Many fear-driven employers still keep workers caged in a single office building, but with broadband connection speeds more readily available than ever, employee demand will soon reach a breaking point. ...  More >>

eCommerce2-290x195.jpg Five E-Commerce Lessons Learned from the Holidays

Five e-commerce lessons learned from this past shopping season for e-tailers to leverage and use for greater success in 2015. ...  More >>

Subscribe to our Newsletters

Sign up now and get the best business technology insights direct to your inbox.


 
Thanks for your registration, follow us on our social networks to keep up-to-date