Eight Tips for Bandwidth Management

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In May 2011, Sandvine reported that Netflix accounts for 30 percent of downloaded traffic on the Internet. On your network, it’s unlikely to be that high, but think about other streaming media like YouTube or online radio. Is full HD really necessary, or can you throttle it down to something that still looks okay in a browser? Keep in mind not to interfere with critical traffic, like business calls on VoIP, or telepresence.

It’s a common belief that bandwidth, memory, and disk space are all cheap. However, the apps that we use – whether running on our computers or on the cloud – are increasingly sophisticated, and often seem to grow at the same pace as the upgrades. Between real-time streaming, VoIP, and cloud trends, bandwidth can be overwhelmed, slowing everyone’s downloads and response times. While some organizations respond by buying ever more bandwidth, others are taking steps to reduce and prioritize the demand.

To help curb some of the bandwidth pain, Jim MacLeod of WildPackets provides common issues and illustrates how to identify and overcome them.


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