For the past few years, millennials (those born between 1980 and 1995) have dominated the workforce conversation. And while this group will likely continue to dominate the generational discussion about work for some time, a new generation is rising quickly that could completely turn the tables on the definition of what is expected in a workplace.
This fall, the graduating class of 2016 will enter college, and businesses around the world will have four years to prepare for Generation Z (those born from 1995 to the early 2000s). Unlike their older millennial counterparts, who grew up with a mobile technology boom, the birth of social media and the rise of the sharing economy, for Gen Z, technology — and the mobility that comes with it — is all they know and what they expect in the workplace.
Gen Z is a group of natural-born collaborators. Growing up with the world at the touch of a keyboard and mouse, physical distance is much less significant to a member of Gen Z. To interact with peers from around the globe and across different cultures, they need only log on to Twitter, Facebook or Instagram. A Milward Brown Survey conducted in Europe, Asia and the United States found that 25 percent of Gen Z interact with peers in other countries on a daily basis.
In order to attract this generation of talent, employers will need to take into account that this group of the workforce may expect a different set of benefits. In a recent survey done by Adecco Group, flexible schedules and friendly work environments were two of the top five most important aspects of their first job. In this slideshow, Leo Tucker, senior vice president of global marketing at PGi, outlines why employers need to reevaluate their telecommuting policies as Gen Z enters the workforce.
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