Are Smartphone Owners Switching Teams?

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Over a third of iPhone users are holding off on purchasing a new phone.

The most recent numbers on smartphone market share suggest that Apple has gained back some ground it might have lost to the Samsung and Android camps, according With all the jousting between Android and iOS, Retrevo wondered if consumers were considering jumping over to the other camp for their next smartphone. In the most recent Gadgetology report, Retrevo found out how loyal iPhone and Android users were to their platforms and asked phone buyers what they were looking for in their next smartphone. Here’s what they found.


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