Video is everywhere. Mobile, analytics and the Internet of Things are driving exponential growth of video datasets. Business Insider reported that 35 billion video ads were viewed last December, representing year-over-year growth of over 100 percent.
Because video has the highest click-through rate of all digital ad formats, marketing departments are rushing to generate video sales calls to more than a billion smart devices. Video is also increasingly used for public safety, as concerns about security drive major growth in surveillance. In short, virtually every industry is seeing growth in video data to some degree.
This creates a big problem for data managers because video data storage challenges management in four ways:
According to Janae Lee, SVP of strategy at Quantum, high-value video data demands special treatment. Move this data to specialty storage that is architected to meet the unique demands of video, and you'll soon achieve five noticeable benefits.
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