3 Things You Should Know When Choosing a CMS

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Implementing the CMS: Planning

Whether you're migrating from one CMS to another or implementing one for the first time, plenty of mistakes will be made. This is because part of implementing any new piece of software or technology into your workflow is a matter of testing, correcting and testing again before implementation. Still, here are a few things to think about to set your organization up for success:

Planning for Implementation: So you've chosen to either (a) go with a closed source CMS solution, (b) picked a third-party agency to develop your web presence via an open source solution, or (c) are deciding to build your own website using an open source CMS. Before you start, you need to begin planning for implementation by taking a "before and after approach." This means that you've already asked yourself "What problem am I trying to solve?" "How much more agile is my business going to be once that problem is solved?" and "What is the projected timeline for implementing a new CMS?" In order to successfully plan for CMS implementation, you'll also need to identify members of your team who will be in charge of implementing information structure (i.e., how the information within your website is organized) and who will be in charge of making sure that your CMS, once implemented, lives up to the goals you set out for it.

When people think of CMS (content management system) implementation, three words typically come to mind: web development tool. And while this definition, strictly speaking, isn't entirely out of bounds, Himanshu Sareen, CEO at Icreon Tech, suggests thinking of CMS platforms as tools that help businesses develop their overall digital experiences. Whether you're a customer-facing entity in the retail industry, a blogger with a million monthly readers, or are operating an e-learning company that's focused on educating the employees of enterprise-level companies — you need a CMS that's not only capable of handling every aspect of your business, but that's capable of creating a great experience for your end users, whoever they are.

In today's business world, it goes without saying that you need a website, but it's the sheer abundance of .com entities that often causes entrepreneurs and businesses to overlook the importance of choosing and implementing a CMS correctly. In a world where almost everyone has a website, one CMS should be as good as the next, right? Wrong. And it's in that spirit that Sareen would like to discuss the three things that any entrepreneur or decision maker should know when selecting and implementing a CMS.


Related Topics : SharePoint, Web Video and Voice Conferencing, UK, MySpace, Intranets

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