IT Business Edge Web Site Ad Specifications

Leaderboard
728 x 90 (W x H)
Maximum Image Size, 40K - Maximum Flash Size, 40K
Flash format, 30-second animation max
Animated GIF or PNG format, 3x loop limit
One URL per ad unit

IMU
300 x 250 (W x H)
Maximum Image size, 40K - Maximum Flash Size 40K
Flash format, 30-second animation max
Animated GIF or PNG format, 3x loop limit
One URL per ad unit

Skyscraper
160 x 600 (W x H)
Maximum Image size, 40K - Maximum Flash Size 40K
Flash format, 30-second animation max
Animated GIF or PNG format, 3x loop limit
One URL per ad unit

Fold Over
100 x 100 (W x H) Company Logo Image
Animated GIF or SWF with FLA format
650 x 650 Expanded Fold Image
SWF with FLA format
One URL to landing page
Maximum Flash Size - 40K
Maximum Duration of Flash - 30 seconds

Approved Technologies
IT Business Edge supports all major third-party ad-technology providers. Any costs that are associated with third-party ad serving will be the responsibility of the advertiser. Discrepancies may occur between IT Business Edge reporting and the third-party provider reporting. We adhere to the accepted guidelines for discrepancy resolution set forth by the IAB. Please refer to this link for further details: Advertising Terms & Conditions in PDF format

Approved Formats
IT Business Edge supports Flash and Rich Media ad creative. Rich media must be third-party served. For optimal customer experience, only user initiated ad units that expand or play audio will be accepted. IT Business Edge does not allow pop-up ad formats. For Flash creative, not third-party served, code needs to be added to the Flash file in order for our ad server to count the clicks. This is explained on the Adobe web site at: http://www.adobe.com/resources/richmedia/tracking/. If you have further questions regarding Flash creative, please contact your Account Executive.

Deadlines and Reporting
Ad creative is due no later than 5 business days prior to campaign launch date. IT Business Edge reserves the right to refuse inappropriate or non-contextual advertising creative. Monthly performance reporting will be provided to the advertiser.

Fax insertion orders to: 502-583-8936
Send creative to: adoperations@itbe.com