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These sample guidelines will give your employees a solid framework for participating in social media in a constructive way. Adhering to such guidelines should be a condition of employment for your team members.
Contributing to online communities by blogging, wiki posting, participating in forums, etc., is a good way to extend RightNow Technologies' mission of ridding the world of bad experiences. RightNow believes participation in online discourse through the social web can empower its team as global professionals, innovators and citizens. Therefore, it is in RightNow's interest, and in each employee's own interest, to be aware of and participate in this sphere of information, interaction and idea exchange.
These are the official guidelines for social computing at RightNow. If you're an employee or contractor creating or contributing to blogs, wikis, social networks, virtual worlds or any other kind of social media — these guidelines are for you. RightNow requires all who participate in social media on behalf of the company to be trained, to understand and to follow these guidelines. RightNow has an open participation policy for all employees. The choice to participate in social media is the employees' to make; if they decide to participate, they are making a commitment to following these guidelines.
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