From Info-Tech Research Group | Feb 1, 2012
Social analytics, and social media in general, is a cross-departmental initiative. Having a central focus is crucial for these types of projects, and a formal business plan is key to establishing that focus.
This template includes sections, such as:
-
Strategic Assessment
-
Opportunity Assessment
-
Risk Mitigation
-
Project Recommendations
-
Technology Investments
-
Roles & Responsibilities
-
Business Plan Approval
Reach out to multiple departments when building this document, and revise it regularly to keep goals current and departmental efforts aligned.
Included in this ZIP file are:
-
Intro Page.doc
-
Terms and Conditions.pdf
-
Social Analytics Business Plan.doc