Not Just for Big Businesses: Enterprise Technologies the Mid-Sized Business Can Use

Bernard Laroche
Bernard Laroche
Bernard Laroche is Senior Director of Product Marketing for Symantec.

Not all next-generation technologies are strictly for large enterprises. Today, there are many simple and cost-effective options for growing midsized businesses to leverage advanced technologies that increase efficiency, save money, and make the most of their IT resources.

Today, tools like deduplication, archiving and virtualization are being packaged in ways that put them within reach for the mid-sized business.


So just because your business isn't yet a large enterprise, it doesn't mean you have to think on a smaller scale. Expand your technology horizons and check out a few of these solutions.


Deduplication is one of the most effective technologies mid-sized businesses can deploy to address both rapid data growth and tight budgets. By eliminating redundant data across multiple backups or systems to reduce the amount of data stored, deduplication can reduce the amount of backup data stored by up to 90 percent or more. As a result, businesses can dramatically reduce backup storage costs by consolidating and reusing existing storage resources.


Mid-sized businesses can deploy deduplication at remote locations and across physical and virtual environments. When combined with other technologies like archiving, deduplication significantly reduces the length and size of backups, making them much more manageable.


Many IT administrators in mid-sized organizations would agree that keeping old, infrequently accessed and redundant data on expensive servers is a waste of space. It is also a costly and time-consuming challenge to manage, maintain and back up the data. Symantec has found that it is 1,500 times more expensive to review an expired document than to store it. Businesses that are reviewing expired documents are wasting precious hours they could have saved-if only they had a proper archiving system in place.

Businesses in the midmarket are frequently working with fewer resources and tighter budgets than their enterprise counterparts and archiving can help them reduce their storage costs. Archiving takes infrequently used information off of primary (read: expensive) storage, indexes it, and moves it into less expensive disks for longer-term retention. In addition, organizations can apply policies that ensure data is kept for an appropriate period of time and then deleted. This will free up much-needed storage space for important information such as customer records and correspondence.

Endpoint Virtualization

Today, many mid-sized businesses are finding that important information is scattered across their desktops, laptops, PDAs, and servers. Endpoint virtualization can separate information that matters from the rest of the IT environment, so that it can be better protected, managed and secured.

As the use of mobile devices has been increasingly popular in mid-sized businesses, it is more important than ever to protect and manage endpoints, whether physical, virtual or hybrid. The point of virtualization is to make the end user more productive and secure, regardless of what device they are using.

Looking Ahead

Mid-sized businesses should not be afraid to look at advanced technologies that deliver enterprise-class capabilities in the most time- and cost-effective way to help them meet the challenges of managing their information. As time goes on and the business grows, those in the midmarket will already have a jump start on their enterprise IT plan by considering these solutions now.

Add Comment      Leave a comment on this blog post

Sep 17, 2010 5:53 AM jodie_microsoft_smb jodie_microsoft_smb  says:

If you're looking to virtualize your infrastructure, take a look at MS Windows Server 2008-the Hyper-V to virtualize is included.  There are also solutions such as e-mail and online document collaboration hosted in the Cloud-with BPOS you'll get antivirus/anti-spam and back up continuity. 


MS Window Server 2008:



Jodi E.

Microsoft SMB Outreach Team


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