HTML5 Announcements Suggest Momentum

Carl Weinschenk

One of the medium-term developments that the entire telecommunications and IT world needs to pay attention to is the development of the fifth version of the HyperText Markup Language, or HTML5.


HTML enables Web content to be presented by browsers of various types. A lot is planned for HTML5. For non-experts, perhaps the most important element is that it will be able to present video and rich media without outside programs such as Adobe Flash.


It is a devilishly complex undertaking, and difficult for those not familiar with it to follow. Milestones major and minor should be noted, and several have occurred during the past few weeks. Though the bloom is somewhat off the Microsoft rose these days, it still is among the most influential companies. What it does matters. eWeek reports that Microsoft has opened the HTML5 website. The story quotes a blog that says the site is designed for prototyping of "not yet fully stable drafts" of specifications from the World Wide Web Consortium (W3C) and others.


Apple also made an HTML5-related announcement. The company introduced iAd Producer, a tool that enables developments to create interactive rich media ads for the iAd mobile advertising network. FierceMobile Content says that the HTML5, JavaScript and cascading style sheet 3 (CSS3) functions behind the ads are handled automatically. Details are available in the story, which says that the iAd network was launched in July.


The type of efficiencies possible with HTML5 are evident in this Google announcement. The company said that a new version of the Chrome browser supports the WebGL extension to HTML5. This, according to the Practical eCommerce story, makes it possible to render 3D graphics in HTML5 without the help of a plug in. The story says that this capability already is present in Firefox and Safari, though it is not yet included in Opera.


Finally, this week, MobileCrunch said that the next iteration of Samsung's Bada-version 2.0-was unveiled in South Korea. The story humorously explains why Bada hasn't been seen more in the United States:

If you're reading this in the U.S., chances are pretty solid that you've never laid eyes on a phone powered by Samsung's fledgling smartphone platform, Bada. Don't feel too bad; for one reason (*coughiPhonecough*) or another (*coughAndroidcough*), Samsung has made more or less no effort to launch Bada here.

The story says that Bada's story is different outside the states. About 5 million Bada-based handsets are expected to be sold by the end of this year and 10 million during the first half of next. HTML5 with a "Web Application Framework" is one of the new elements of Bada 2.0, according to the story. The latest revision comes with a new user interface, near field communications (NFC) capabilities, FlashLite 4, multitasking, push notification and carrier billing support.


HTML is a complicated topic that comes with its own specialized nomenclature. The bottom line, though, is that its video capabilities make it a very important topic. The number of recent announcements makes it clear that progress is being made.

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