10 Business Intelligence Pitfalls to Avoid in the New Decade
Avoid these common pitfalls associated with business intelligence 1.0.
The most disappointing thing about business intelligence (BI) applications has been the lack of adoption. Despite their potential value, these applications have yet to be widely used.
There are plenty of reasons, ranging from cost of application licenses to reliance on spreadsheets. But the biggest issue might be that using a BI application seems unnatural -- the data first has to be imported, then users have to leave the application environment in which they are working in to access BI.
According to JasperSoft CEO Brian Gentile, application developers are rapidly becoming more aware of this issue and increasingly embedding BI directly into their applications. Open source makes it easier and less expensive to do so without having to develop that functionality themselves. Gentile says BI capabilities are well on their way to becoming a standard component of other applications.
This doesn't necessarily mean the end of stand-alone BI applications. But the number of people accessing BI software within another application environment will dwarf the number using stand-alone BI software, who tend to be business analysts.