Leveling the Mobile Application Field

Michael Vizard
Slide Show

10 Cutting-edge Mobile Application Trends for 2012

Mobile applications will increasingly define the user experience on high-end devices.

When it comes to developing mobile computing applications, corporate developers are always at a disadvantage. Mobile computing applications developed for consumers are typically backed up by massive websites that help make sure that the end user has a reasonable experience using the application.

Corporate developers, on the other hand, are usually at the mercy of meager Web resources and spotty wireless network access. Unfortunately, most end users don't understand that. All they know is that the IT department built some substandard mobile application for them to use that in their eyes doesn't measure up.

The good news is that there is now a new service from Cotendo, which just picked up an additional $17 million in funding, that levels the mobile application field by accelerating mobile content delivery. Called the Mobile Acceleration Suite (MAS), the Cotendo service is based on standard Web protocols and requires no customization of the mobile application because it optimizes performance at the logic, content and network layers, says Schlomi Gian, Cotendo general manager for mobile.

Based on the same content delivery network (CDN) technology that Cotendo uses to accelerate website performance, Gian says the core idea is to give mobile application developers access to a content delivery service without having to introduce any proprietary code into their applications.

When it comes to mobile computing applications, performance is everything. Gian says users will even tolerate degradations in the visual quality of the application before they put up with anything that they perceive as slow.

The challenge facing corporate developers is finding a way to ensure the performance of their applications at a time when the budget being allocated to that application doesn't cover an investment in IT infrastructure that would dwarf the initial cost of developing the actual application.

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