JackBe, a provider of an enterprise data integration platform, is adding support for mobile computing devices running Web browsers that support either HTML 5 or Flash to a Presto 3.1 data integration platform that allows users dynamically access any number of back end enterprise applications in real time.
According to Jackbe CTO John Crupi, business executives want to be able to access composite applications on the mobile computing devices that give them intelligence about the business in real time. These 'mashups' are now leading to the creation of a new generation of custom intelligence applications that can either be created by end users or the IT department on their behalf.
While the term mashup generally denotes a one-time event, Crupi says the concept has evolved as end users look to personalize their application environment to manage specific tasks.
JackBe hopes to jumpstart further development of these applications with a free starter kit that can be used by five connected users. The expectation, says Crupi, is that there is a lot more demand for these applications, especially on mobile computing platforms, that will manifest once people are exposed to core concept.
When all is said and done, business executives expect to be able to manage their business using mobile computing devices wherever they are. And as the pace of business picks up in response to the rise of mobile computing, JackBe betting that access to latest information about the business is ultimately going to wind up be the difference between success and failure.