Business Leaders Focus on Collaboration

Michael Vizard
Slide Show

Collaboration in the Enterprise

Spending on the rise, but execs still worry about productivity.

In the wake of the economic downturn, more companies than ever are looking toward collaboration applications to help boost productivity at a time when there are fewer people on the job.

In fact, a new survey of 538 C-level executives conducted by Kelton Research on behalf of the IT services firm Avanade finds that 79 percent of them said their company was more open to new technologies following the recent economic turmoil, and that 75 percent intended to increase their spending on communications and collaboration technologies.

Markus Sprenger, a global solutions director for Avanade, said the survey shows a lot more focus on IT innovation as whole than most people might suspect in the current economic climate. But Sprenger adds that collaboration technologies allow companies to cut costs in many other areas to help pay for the investment.

At the moment, the survey also shows that most of the investment in collaboration technologies continues to go toward traditional e-mail and phone systems, but Sprenger says that interest in Web 2.0 applications and the next wave of Microsoft Office 2010 applications is very high.

At the same time, at least one in four of the executives surveyed were skeptical of new collaboration technologies in terms of their ability to waste more time rather than help employees use their time more efficiently, and about a third said they believe that individuals are less likely to solve problems on their own when they have access to a broad array of collaboration applications.

Nevertheless, Sprenger said he expects to see even faster rates of adoption of these tools as the industry as a whole moves toward more team-oriented applications that are increasingly being demanded with each successive wave of new, younger employees that routinely make use of these types of applications in their personal lives.

Add Comment      Leave a comment on this blog post
Jul 23, 2010 1:13 AM Robert Robert  says:

I was skeptical until I saw it work for us. We started using DRE Software BCN Business collaboration a few months ago.

The BCN DRE Software is web-based business collaboration software that can be set up by anyone without the help of It resources. I just found out they are now planning to add web conferencing in a future release.

We use the BCN to collaborate with our customers, prospects, partners and other colleagues in a secure, personalized work space. It makes me wonder what we did without it. They gave us a free trial we used for all kinds of business scenerios

that have work really well for us. We keep finding more and more ways to use it. We have gotten very positive feedback from our customers and I think it has really improved our response time with the email integration. We have the whole team on the same page. I think we will see big cost savings once the web conferencing is implemented. We have CRM but found there was a big hole that the DRE software filled without having to download any software we can access from anywhere and it has helped us solve issues with our offices in different time zones.There is no limit on the number of work spaces our users can create and we have unlimited storage space for all the imformation we need to share.

5 star rating

Oct 7, 2010 5:58 AM Steven Steven  says:

It worked for us as well. Check out this website for a Business collaboration software

tool we implemented to help us drive revenue DRE Software. It's a business collaboration and web conferencing all in one tool. This company really seems to get what it takes to Engage prospects, customers and business partners and build a relationship with our company using private workspaces.

We needed a supplement to our CRM solution, and DRE Software is one of the few technologies we have found that adds direct value to the client/prospect. Which in turns has driven revenue. It's affordable and has saved us money on our

web conferencing budget. In the current economy how many business tools can you say that about. If anyone is questioning the value of this tools try using it and imagine doing business without it.

With all the information available for sales, internal resources and the contacts along with email integration the decision to use this service was an easy one. A benefit to me as VP of Sales is I can watch the sales activity and correspondence with our customers/prospects as the sales Executives take them through the sales process and customers have access to contact me or anyone on the team. Since all the customer facing documents with version control are available in the workspace library nothing is falling through the cracks and the customers are really feeling connected.


We did not have to download any software and it is very easy to use and customize your workspaces. We invite everyone to the workspace and the teamwork begins from there.

The web conferencing and business collaboration Network (BCN) all in one

tool is offered by DRE Software with to many features to list.


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