Webinar Focuses on How Integration Can Help in Bad Economy

Loraine Lawson

I don't normally go in for Webinars where the vendor leads the discussion, because I fear they'll turn into one long advertisement and you'll blame me for losing an hour of your life.


Sometimes, however, the title and description make me think it's worth the risk. Such was the case recently when SD Times sent me an e-mail about a Webinar scheduled for this Wednesday, enticingly entitled, "Leveraging Integration to Weather the Economic Storm."


Now, I've seen a lot of Webinars about integration, SOA and MDM. But I can confidently say this is the first one that promised integration could help your business withstand the current economic turmoil. In fact, there's precious little about integration and the economy, period. The only thing that springs to mind was this March Enterprise Systems piece promising the economy wouldn't deter data integration projects.


So, I had to check it out. My first thought was that it would look at how integration can save you money,but instead, it will focus on four ways you can use integration to make your business more efficient. True, reducing costs is part of that equation, but the focus seems to be on how you can increase efficiency and streamline processes now so your company will be well positioned when the economy does improve.


Jake Freivald, the vice president of iWay Software and Information Builders, is the speaker, with SD Times Senior Editor David Worthington moderating the event. Obviously, the event will include a discussion of iWay Software's merits, but it looks like there could be enough meat on the bone to ensure this is more than a vendor sales pitch. It's at 2 p.m. Eastern time, 11 a.m. Pacific, so you won't have to sacrifice your lunch break to attend.

If it's disappointing, don't blame me. Just log out of the Webinar and spend that time reading these still useful posts instead:


While we're on the topic of upcoming events, there's another intriguing integration-related Webcast this week, this time on SaaS. Intel's Director of SOA Products, Girish Juneja, and 451 Group analyst Dennis Callaghan will discuss best practices for integrating SaaS to on-premise data and processes as part of a broader discussion on SaaS in a Tuesday, April 14, Webcast. "Bringing Departmental SaaS Usage Under IT Governance - An Enterprise IT Perspective" will also look at how SaaS fits in with service level agreements and compliance, virtualization and security.


The Webcast starts at 1 p.m. EST, 10 a.m. PST. You can preregister, although it looks like Intel archives its Webcasts for replay, if you decide to check it out later.

Add Comment      Leave a comment on this blog post
Apr 15, 2009 12:28 PM John Schmidt John Schmidt  says:

Lorraine, thanks for highlighting this webinar - I've now signed up.

I've also reinforced some of your comments in my blog at http://blogs.informatica.com/perspectives/index.php/2009/04/15/integration-payback-making-the-business-case/.  My experience is that integration opportunity present HUGE opportunties for cost savings or increased revenue - but doing the business cases can be tricky.  That said, there are very teachable techniques to do so - anyone can learn how to get money even in tough economic times.

Apr 15, 2009 12:57 PM John Schmidt John Schmidt  says: in response to John Schmidt

Hmmm...the link doesn't seem to work.  Let me try again http://blogs.informatica.com/perspectives/index.php/2009/04/15/integration-payback-making-the-business-case/


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