Now here's a gutsy business plan for you:
We dig a very big hole in the ground, spend three billion dollars to build a factory in it, which takes three years, to produce technology we haven't invented yet, to run products we haven't designed yet, for markets which don't exist.
Crazy, right? And yet, it seems to work for Intel, whose CEO Paul Otellini was interviewed by the BBC after speaking at the Consumer Electronics Show in Las Vegas.
Right now, Intel's busy building for ubiquitous broadband and the mobile devices that will connect to it -- and it's betting on WiMax as the standard for it. That, in and of itself, is a gutsy and questionable call.
Otellini foresees a future where mobile devices can deliver the full Internet experience. He also predicts a smarter connectivity, one that will be "proactive, predictive and context-aware."
All of which, of course, will rely on smaller, more power-efficient chips, which Otellini is confident Intel will deliver, noting the company has already planned to build the next five generations of chips.
This spring, Intel's Menlo chip will become available. According to the BBC article, it's 25 percent smaller than previous chips, yet can run Windows Vista. The article notes that the first devices capable of delivering full-content Internet will be larger than your average mobile phone, but are predicted to shrink by a factor of four within two years. And you know what that means.
It means we're all going to need magnifying glasses.