BI, Info Stress and the iPod Generation

Loraine Lawson

There are some new statistics out on the state of business intelligence, and they don't paint a pretty picture. For starters, a whopping 81 percent of the respondents to a recent Data Warehousing Institute survey complained about bad data. Ironically, 42 percent of the respondents to a different survey by Accenture said they were overloaded with information.


In fact, information overload or "info stress" is becoming such a problem that Butler Group is recommending an enterprise-wide formal solution, "enterprise attention management," to help shield employees from unwanted data.


There's clearly something wrong with this picture. People are drowning in information, but still can't get what they need.


In all fairness, IT departments all over the world are working overtime to deliver a better BI experience. But even in a single domain, like Web analytics, BI can get very complicated very fast, and enterprise-wide BI can seem hopelessly complex.


Unfortunately, the new generation of knowledge workers won't have a lot of patience with corporate IT. As BI guru Neil Raden put it in a recent IT Business Edge interview, imitating his son, "I'm playing a 3-D video strategy game with four people in China I don't even know, while I'm downloading data to my iPod and answering messages in Yahoo Messenger. Are you going to tell me I can't have a report for three months because it has to go through QA?"

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Nov 2, 2007 8:47 AM Craig Roth Craig Roth  says:
While I am glad you find value in my "enterprise attention management" concept, please note that I work for the Burton Group, not Butler Group. Information is available on the Burton Group website at my personal blog at: Reply

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