Social media use has become so common it's almost ubiquitous. That doesn't mean that personal etiquette and professional protocols have kept pace. Many businesses have struggled with the rise of social media, both with its effect on the organization's marketing efforts and with employee productivity -- or lack thereof.
The Knowledge Network is the place to get your company started on creating social media policy. We have a variety of tools to help you form a general-use policy, as well as templates for specific policies that cover Facebook and Twitter. We also have user policies from academic settings such as Indiana University and Abilene Christian University, law firms, PR/marketing agencies and real estate management organizations. Simply find what you are looking for and adapt it to meet your needs. Discuss issues with your colleagues in our Discussions section, and be sure to get in touch with me if you have questions about how to post documents or start discussions.
If you are on the hunt for articles and interviews with IT managers and experts, we've got that, too, at IT Business Edge.
Don't let the glut of social media options overwhelm you when assessing them as business communication tools. Don't get blindsided by the pitfalls of social media use in your organization. Put guidelines and policies in place so you can get maximum value out of social media while protecting your business and employees from risk. Or just plain embarrassment.
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