IBM, MySQL Enter Co-Marketing, Interoperability Agreement

Ken-Hardin

IBM says its decision to start re-marketing MySQL database products and services is a direct response to customer demand to access the thousands of programs based on the open source database.

 

IBM will enter a co-marketing arrangement with MySQL AB, a privately held company that sells both services and products. Reuters reports that the full agreement, to be disclosed today at the annual MySQL Expo & Conference, will include interoperability agreements for MySQL and IBM's DB2 database and i5 OS.

 

The move may well open up a lucrative services channel for both companies, given MySQL's overwhelming position as the data backbone of the open source software market. IBM's DB2 remains strong as a proprietary platform for data-intensive applications in finance and other verticals, but many shops desire the low entry point open source offers for other Web-based applications. MySQL AB's most recent market pushes have been in the enterprise subscription market.

 

MySQL AB's CEO kicked off his expo by announcing a 100 percent year-over-year growth in enterprise subscription sales, and the best 12 months in the company's 12-year history.


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