Apple Wins Trademark for 'There's an App for That'

Lora Bentley
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Check out images and descriptions of the best business-centric applications for your Apple iPhone.

Heads up to anyone who wants to borrow "There's an app for that" or some variation thereon as an advertising slogan: Apple now officially owns the trademark on the phrase. Using it will cost you.


According to GigaOM, Apple began using the phrase to market its App Store in January 2009, and first applied for a trademark in December of the same year. The trademark applies to "retail store services featuring computer software provided via the Internet and other computer and electronic communication networks; retail store services featuring computer software for use on handheld mobile digital electronic devices and other consumer electronics." Writer Darrell Etherington explains:

Any other usage technically wouldn't constitute infringement, so, for instance, cheesy blog headlines...are free to continue to proliferate.

What we won't see more of are advertisements like Verizon's "There's a map for that" campaign. Etherington notes it will be interesting to see if Apple steps up its defense of the trademark now that it has the official certificate in hand.

Add Comment      Leave a comment on this blog post
Oct 14, 2010 7:48 AM Maria Maria  says:

It is NOT "officially registered" until status says "REGISTERED"

And yes, Apple filed for TWO trademark applications on December 4th, 2009. Under Class 09 Electrical and Scientific Apparatus Products, 035 Advertising, Business & Retail Services , 038 Communication Services, Services, 042 Computer & Software & Scientific Services.

Sign up for Apple Inc trademark status alerts Accurately report when registered, or when Apple files for new app


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