Alignment, staffing and culture are often more critical than software and apps
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Topic: Social Networks
Topic: Facebook
Regina
says
in response to dennis stevenson:
How can you tell if Twitter posts are using only RSS content?
Iggy Pintado
says
in response to Regina:
A great article which I've just RT (re-tweeted).
I've just written a book called Connection Generation which reviews the points you make about sharing and personalisation. The other factor is listening. RSS feeds are listening devices for what's being said about your company or brand. A lot of the value is in listening to what customers, prospects and stakeholders are saying so you can monitor your brand.
Book is on Amazon now: www.connectiongeneration.com
Mike Cooper
says:
Certainly some interesting conversations will arise out of this, and really looking forward to reading your full piece on corporate blogging soon - I've written a little response piece over at our blog highlighting what you've talked about and your interesting chats with Paul Chaney and Bob Pearson. Great post btw. -http://www.republicpublishing.co.uk/2009/05/01/corporate-blogging-and-social-media-is-it-about-people-or-brands/
sherry heyl
says:
I think more and more social media is about personalizing what content people want to receive and how they want to receive it - which means RSS feeds into other channels is very important.
On Twitter I do not follow anyone who does not have some type of photo - it could be a logo - but there has to be a photo for me to know that there is some care being taken to the account.
Giving the community an opportunity to respond to the content and also being available by listening and responding to the community is important.
But we do not have to turn the whole web into only conversations. Personalization/customization as well as conversations = social media.
Topic: Business Communications
Making contacting people and communicating quick, efficient and flexible
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Ann,
Great point! I checked out the twitter page and it is little more than RSS content. There is no way I would follow that because i've already subscribed to your RSS stream (and I am presently unfollowing blog-only twitter accounts). But then 1300 people seem to find that valuable.
I guess we all have to make a choice... Use twitter as a broadcast channel or as a networking tool. Both seem to have their place, but are ultimately going to be polarizing at the audience level.
Another great example of "you'll get what you ask for".
Dennis