Rob Enderle

Rob Enderle

Latest content from Rob Enderle

The Three Laws of Analytics

22 Jun, 2016

Remember the “Three Laws of Analytics,” or simply remember that the answer should follow the analysis, not define it.

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You Have an Amazing New Enterprise Product, but How Do You Sell It?

21 Jun, 2016

Your product is ahead of the curve, addresses some critical problems, and is well funded. So how do you fix the “it isn’t selling” part?

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Apple Kicks It Up at WWDC: Great for Users, Not Enough to Grow Market Yet

14 Jun, 2016

A renewed focus on users should pay off for Apple, says analyst Rob Enderle, but business features seem to be underplayed at this point.

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Microsoft Buys LinkedIn, Focuses on Users Again

13 Jun, 2016

By acquiring LinkedIn, Microsoft tries to reverse its biggest mistake: moving away from users and focusing almost exclusively on IT buyers.

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How to Get Started with IoT

09 Jun, 2016

Most of you will likely wake up one morning to find that your IoT tech is misbehaving, with the only viable solution to unplug and replace it.

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HPE’s The Machine: Nice Promotion for IBM Watson, But Not HPE

07 Jun, 2016

In its attempts to market The Machine, HPE showcases the kind of questionable decisions public companies continue to make.

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Microsoft’s Windows Holographic: The End of Everything as We Know It

03 Jun, 2016

Windows Holographic is potentially not only a new interface into computing, but a potentially a new interface to the world around us.

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IBM Aggressively Moves to Software-Defined Everything

02 Jun, 2016

IBM's Spectrum Computing is an interesting indication of where the enterprise IT industry is aggressively going.

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Hillary Clinton’s Email, CEOs and Corporate Policy

27 May, 2016

Clinton’s policy violation brings to mind CEO behaviors in which the top person in a company thinks that rules don’t apply to him or her.

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Is HPE Done? CSC Deal Another Nail in the Coffin

25 May, 2016

Over the last decade or so, stock ownership has largely moved from individuals to hedge funds and other investors whose interests are tied to quarterly performance. This is driving decisions like this and it doesn’t bode well for many public firms.

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How Do You Know a CEO Candidate Is a Poor Choice?

19 May, 2016

The one skill you can’t supplement or mentor effectively is leadership. That is the one absolute requirement of a CEO. Folks in the company have to want to follow them.

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Microsoft Moves Aggressively to Reverse Security Mistake

17 May, 2016

Microsoft now realizes that you have to assume that a breach will occur and that the speed in locating and mitigating it is the new priority.

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What If the Lack of Women in Tech Isn’t the Problem that Needs Fixing?

16 May, 2016

Analyst Rob Enderle says we must make the technology industry more attractive to women as a career path than it currently is. If we do, most of the related symptoms, like salary disparity, will self-correct over time.

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The Power Trip: Dell Partners on Women in Leadership Event

11 May, 2016

By pulling from a pool of women who are already successful and providing a concentrated networking opportunity for them, Dell helps create a showcase of successful women who can become positive examples to young women in a variety of fields.

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Dell/EMC vs. HP/Compaq: Night and Day Merger Difference

03 May, 2016

In the end, HP/Compaq was a lesson on how to not do a large merger. Dell/EMC should be a lesson in how to do one.

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EMC World Keynote: The Handoff Between Tucci and Dell

02 May, 2016

Analyst Rob Enderle sees the handoff as elegant and well received, and the structure of the new firm well-articulated.

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The Hidden Importance of an IT Analytics Tool Like BMC TrueSight Intelligence

27 Apr, 2016

If IT can learn to use and value analytics tools themselves, they can better perform one of the critical bridge roles they have traditionally had: helping users learn to properly use the tools they are given.

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Why Intel and Microsoft’s Mobile Efforts Failed

26 Apr, 2016

The number of people who have lost their jobs over the failed mobile effort at Microsoft and Intel is massive.

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How a Secret Strategy Helps BlackBerry and Microsoft Solve Government’s Mobile Problem

21 Apr, 2016

Agencies needed BlackBerry-like security protections demanded by government and a SharePoint-like product that people would actually use.

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Gartner and IDC Numbers Show that Dodging Blame Is a Losing Strategy

19 Apr, 2016

The IDC and Gartner numbers are out on HP and Dell and they're pretty telling.

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